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Hybrid Events

Hybrid events combine the best of two worlds. A perfect blend of online and face-to-face event offers countless design options and many advantages for the organizer. The supreme discipline? To give the audience a unique experience both digitally and live on site. Top modern Gurgl Carat offers ideal conditions for such an event.

Advantages of hybrid events

Hybrid events have been on the rise in the event industry, and not just since the Covid pandemic. In the course of advancing digitization and the resulting opportunities, hybrid events and online events are becoming more and more important. In particular, the high degree of flexibility compared to purely face-to-face events is a huge advantage of hybrid events. At the same time, valuable get-togethers between the participants take place in hybrid meetings. It is not possible online in such a personal form.

3 good reasons to plan your next event as a hybrid event:

  1. Flexibility
    A smaller group on site means more flexibility in the choice of location, hotel and service provider. Spontaneous absences of individual participants (for instance: due to illness) do not endanger the entire course of the event. Thanks to digital technologies at Gurgl Carat, these people can still take part virtually.
  2. Location independence
    Only some of the event participants are on site. The other part is present only digitally. This is a great opportunity, especially for large companies that have teams all over the world, or international congresses. As well planners, speakers or visitors can take part in the event more easily - no matter where they are. This fact promises a wide reach and global orientation.
  3. Interaction
    Interpersonal interaction is an important part of any event. In hybrid events, it can work on many different levels. Personal contact on site in particular strengthens the relationship with employees and business partners. But also experiences in virtual space are more exciting than ever thanks to new staging options.

Hybrid events at Gurgl Carat

Gurgl Carat offers the ideal conditions for your next hybrid event. The state-of-the-art event technology inspires both the audience on site and on the screens. Product demonstrations, image films and presentations become a real experience on a 100 m² screen. Gurgl Carat can accommodate up to 500 people. The rest of all participants can simply be connected as the digital infrastructure is already available on site.

Your advantages Gurgl Carat:

  • State-of-the-art event technology & 100 m² screen in the congress center.
  • Space for up to 500 people on site.
  • Conference venue Gurgl: fantastic location in the mountains, first-class hotels and memorable alpine side programs.
  • All video and audio signals are processed digitally (AV over IP).
  • WiFi throughout the building - can be increased to up to 1 Gbit/s (upload and download) for streaming.
  • Experience in organizing hybrid events with a highly professional partner network.
Ötztal, Gurgl, Gurgl Carat, event centre, direction

Hybrid event: technology and prerequisite

Hybrid events open up completely new design possibilities in the event sector. By combining digital and analogue content, many new event formats are conceivable. At the same time, technology plays a decisive role in a hybrid event. The viewers in front of the screens should also get an optimal event experience. If you organise your hybrid event in the Gurgl Carat, you can make use of a wide range of technology. For example, the integrated hall camera in the large Schalfkogel seminar room. Presentations, panel discussions or lectures can be recorded easily and uncomplicatedly with it. Since all audio and video signals in the Carat are digital anyway, you can just as easily incorporate them into your streaming.

Checklist: Planning hybrid events

If you are planning a large hybrid event, it pays to start organising it in good time. We have compiled some tips for the implementation of hybrid events in the form of a checklist.

One year before the hybrid event

  • Determine the goal of the event.
  • Define the target group and a rough event structure.
  • Make a pre-selection of partners (event location, streaming service provider, etc.).

Half a year before the hybrid event

  • Conclude the contracts with the service providers and partners.
  • Acquire sponsors, exhibitors, etc. if necessary.
  • Visit the event location during a site inspection.

One to three months before the hybrid event

  • Set the final marketing measures for the event.
  • Write to exhibitors, speakers and staff.
  • Review and discuss the agenda with everyone involved.

One week before the hybrid event

  • Test the technology on site and in the stream.
  • Send out final reminders for the event.
  • Check links, set-up and fill the online platform.

On the day of the event

  • Final tech check both offline and online.
  • Attendee management on site as well as on screens.
  • Follow-up of the event on social media and documentation of the event.

A hybrid event is a combination of classic event types that merge into a completely new event format. The epitome of a hybrid event is the mixture of online and face-to-face events. Both the participants on site and the digital viewers experience a meeting or event that is perfectly tailored to their needs and expectations.

Not all face-to-face events also work as hybrid events. It is important that no compromises are made in the implementation either online or on site. The following formats are ideal for hybrid events: meetings, product presentations, annual meetings, conferences, seminars, training courses, trade fairs or even innovative team building events.

Planning hybrid events usually involves a lot of organisational effort. Usually, hybrid events offer both online and face-to-face modules. To ensure that the event is perfectly tailored for the audience on site and for those on the screens, two control plans are written. One for the offline event and one for the online event. The Gurgl Carat team will help you plan your hybrid event according to your ideas.

Hybrid events allow more flexibility in the planning and preparation phase due to a smaller number of participants on site. Thanks to the online part of the event, more people can attend - from anywhere in the world. As a result, hybrid events are very climate-friendly because unnecessary travel is avoided. In contrast to purely online meetings, hybrid events also center on personal get-togethers and the relationship between the participants.

Cover photo: © Simon Rainer